Co-founder and president
After he founded and developed Alter Eco from 1998 to 2011, now fair trade leading brand in France, Tristan co-founded PUR Projet to assist companies in regenerating the ecosystems they depend upon. Tristan is moved by the will to be useful to society and bring positive change.
Main area of expertise:
– Social and environmental compliance of supply chains and Insetting via fair trade, organic, agroforestry or micro-credits programs.
– Communication to raise awareness on Sustainability, especially the need for companies to regenerate their ecosystem.
– Cocoa, coffee and rice supply chains
– Natural ingredients supply chains for the cosmetics industry
Co-founder and managing director
After being consultant at McKinsey & Cie, Pierric joined PUR Projet as General Manager, as he looked for a useful and profoundly meaningful way to use his skills and energy. Pierric leveraged his engineering background and strategy consultancy skills to develop quantitative and business-oriented solutions to transform companies’ activities, creating value shared with the communities and the planet. Pierric supervises the development of PUR Projet’s activity across markets and geographies.
Pierric loves sharing farmers’ life and developing projects with the disadvantaged communities. He’s driven by his will to share this field experience with companies in need to reconnect with their ecosystems, and to make people realize how obvious and simple are the required evolutions that will ensure a more sustainable business for companies, and a better future for mankind.
Main area of expertise:
– Projects implementation, social concertation
– Carbon engineering, project certifications
– Strategy consulting
– Environmental economics, quantification of ecosystemic services and returns on investment
– Food, Cosmetics
– Service, Travel
– Carbon market
Regional Focus: Latin America, Europe, Africa. Pierric overlooks the projects in Peru, Brazil, Honduras, Ghana, Philippines.
Vincent Rabaron joined PUR Projet in 2014 after 8 years in the industry. After Polytechnique, he studied engineering and management at Stanford University. He held various positions in the construction major projects industry, from site to business management before joining PUR Projet as general manager of the European activities. The Europe team is in charge of defining and running PUR Projet partner companies “insetting” programs, creating meaningful links and added value between the companies, their supply chains and the field.
Purpose driven, and an early adopter of Michael Porter and Mark Kramer “creating shared value” strategic approach, he is expert in designing and operating tailor-made solutions for PUR Projet corporate and field partners to create value by regenerating, strengthening and preserving the social and environmental ecosystems they depend upon.
– Business and project management
– Design and operation of large scale insetting programs
– Agri-food: coffee, cocoa, rice
– Industry: energy, construction, aeronautics
– Cosmetics: organic and inorganic raw materials
– Fashion: silk, cotton, wool, cashmere
– Finance: impact investment, asset management
Albéric joined PUR Projet in 2015 after 9 years in the strategy & marketing consulting industry. He graduated from ESCP-EAP, with a specialization in Strategy, and studied Entrepreneurship at the university of William & Mary, Virginia.
Prior to joining PUR Projet, Albéric worked as Director within one of the leading consulting firms and proved his ability to successfully manage projects with concrete results. He led consulting engagements for clients in Europe, Latin America and the U.S. in multiple industries, B2B as well as B2C, in French, English, Spanish and Portuguese.
Despite the medium size of its consultancy, he kept looking for entrepreneurship and to challenge himself, working in 4 different offices, launching a new office, developing business, growing a team, improving his skills. Ecologically aware and willing to make a change, he fits with PUR Projet pool of enthusiastic entrepreneurs.
– Social and environmental compliance of supply chains
– Project management
– Cosmetics, textiles and food industry
– Animal & vegetal chains
– Large companies
Marketing and Communication Director
Elodie joined PUR Projet in 2017 after eight years at L’Oréal, where she worked in International Marketing development for different retail brands and in Business Management for the luxury business.
She holds a diploma in both Sciences-Po Paris and HEC Entrepreneurs. Passionate of travelling, she also studied at the Northwestern University of Chicago and at the FGV in Sao Paulo.
Deeply concerned about current climatic stakes, she recently travelled around the world during six months to discover sustainable development projects before joining PUR Projet so as to put her energy into action.
Elodie loves to use her taste of different arts (writing, music, photography) so as to give bigger impact to positive and transformative projects and business models.
Main areas of expertise:
– Strategic Marketing,
– Client and team Management
Director North America and United Kingdom
Andrew Nobrega brings a unique combination of investment experience, consulting and ecosystem service expertise to the PUR Projet team. He has a strong passion for implementing innovative social structures and strong business models that promote aligned interests between business/investors, local communities and the environment. Andrew formerly served as the Director of a Canadian sustainability consulting firm and consulted to an international financial institution in Luxembourg. More recently, Andrew worked in capital markets, where he furthered his understanding of finance and evaluated the strengths and vulnerabilities of business models across multiple sectors and geographies. Andrew holds a Bachelor of Science (Honours) from Toronto University and a Master of Science from Oxford University.
– Impact Investing/Finance
– Social & Environmental Due Diligence
– Impact Investment
– Ecosystem Services
– Agricultural Supply Chains
– North America, Latin America
Project Manager Asia-Pacific
Holding a bachelor degree in Management and Economics and a master degree in International Development Studies, Daniel gained most of his experience in Central and Latin America, working closely with coffee farmers in Colombia and small entrepreneurs in Nicaragua. His passion is to protect the environment while enhancing the livelihoods of farmers. He believes the way this can be done is to work closely and listen to the farmers, understand their practices and come up with creative solutions that positively can change the way in which farmers use their lands.
– Community relationship management
– Natural resources management
– Project certification
– Agricultural sector
– Offshore oil drilling and dredging industry
Project Manager Latin America
Agro-economist engineer, Maxime is specialized in forestry and agroforestry project development working successively with ONF International, the French Institute of Forestry Sector and at the pole of Research and Development of the French federation of Forestry Cooperatives. Convinced by the benefits of agroforestry to regenerate the ecosystems, restore degraded lands and help farmers to diversify their incomes… Maxime joined PUR Projet in 2015 after working for one year and a half at the pole of scientific and academic cooperation of the French Embassy in Colombia.
Passionate by the agroforestry trees, key witness of these news territorial dynamics, appropriation of reforestation projects by the local communities, Maxime particularly like being in contact with farmers, sharing experiences with them.
– Projects development focused on reforestation and agroforestry aiming at combating climate change
– Economic and social development of local operators
– Expertise in the areas of forest management, wood energy and agriculture
– Implementation of applied research project and scientific cooperation
– Projects follow-up and monitoring
Project Manager Africa
Marie joined PUR Projet in 2015 driven by the ambition of fighting climate change in partnership with companies by helping them reduce their environmental and social impacts within their supply chain.
Marie manages programs for some of PUR Projet’s clients and works on new strategic developments.
Prior to joining PUR Projet, Marie worked for CIRAD in Nicaragua with coffee producers, analyzing compromises between agriculture and preservation of natural resources. Her passion for South America dates back to 2012, when she led a research project on micro-insurance in Colombia, Peru and Argentina.
Marie holds a Master in Management from ESCP Europe.
Main area of expertise :
– Project design, management, follow-up and monitoring targeting smallholder producers
– From small to large companies
Project Manager France & co-founder
Jean-Marie was first involved in development programs in tropical areas before he became a public environmental engineer in France. Jean-Marie co-founded PUR Projet to gather commitments upon socio-environmental projects based on mutual assistance, balancing and economic pragmatism. He carries a territorial vision of innovations in the fields of agriculture, natural habitats, water, waste, and urban management. He conducts reforestation / agroforestry projects in France and Brazil and public-private ecosystem restoration programs involving numerous stakeholders.
– Reforestation, Agroforestry
– Territories, Stakeholders involvement, Public-Private Partnership
– Education for Sustainable Development
– Agricultural products supply chain
– Real estate
– Water, Waste and Wastewater management
Regional focus: France, Brazil
Project Manager Europe & Coastal Ecosystems Expert
Emilia joined the PUR team in 2015 to develop the first marine based community project, combining coral reef restoration with mangrove conservation and agroforestry. Holding a Masters in Marine Biology and a Bachelor degree in Sustainable Development, she is perfectly placed to bridge the gap between marine and terrestrial environments. She previously gained experience conducting research in both laboratory and field environments and has published work on ecosystem resilience to human pressures.
Emilia is deeply passionate about preserving and regenerating biodiversity and she believes that empowering local communities to sustainably manage their natural resources is key to long-term environmental and social prosperity.
Main area of expertise
-Coral reef restoration and coral transplantation
-Sustainable ecosystem management
-Scientific research, devising protocols for projects
Asia-Pacific Project Coordinator
Joël joined PUR Projet in 2017, after having been freelance consultant for PUR Projet on several projects in China.
Joël has been living in China since 2008 and is passionate about the Middle Kingdom for more than a decade. He graduated from Geneva University in Politics (MA), and holds a second Master degree in Asian Studies, with a specialization on China – economy, politics, history and language.
He has been working in rural development projects during 6 years as Coordinator for China, focusing on rural development, rural energy, forestry and carbon finance. He also has experience in tourism, developing new paths in the South-Western most remote areas of the country.
– Rural China,
– Carbon finance,
– Rural energies,
– Reforestation projects management
Project Coordinator France
After having developed urban farms in Argentina, Grégoire implemented renewable energy projects in France. Agronomist driven by innovation, he joined PUR Projet in 2016. He supports new resilient farming and energy systems through a bottom-up approach involving all stakeholders of a territory: companies, farmers, communities and citizens. Grégoire participates in the insetting programs and develops agroforestry projects in France.
– Territorialisation of agricultural sector and energy industry
– Identification, development and follow-up of agricultural projects
Market focus: renewable energies, agriculture
Regional focus: France
After 2 years working as a consultant in CSR strategy, Arthur joined PUR Projet in January 2017 as Project Coordinator. With an engineering degree from l’Ecole Polytechnique and a diploma from the Universidad Católica de Chile, he developed a strong background in sustainable development sciences and mathematics. Fully convinced that a multi-disciplinary approach of socio-environmental stakes makes sense, he also worked as an Environmental journalist at Mediapart, did some research in Ecology in Bolivia, and worked as a teaching assistant in Suger High School, Saint-Denis.
Arthur is passionate about forests and biodiversity, and he joined PUR Projet firstly because of his love for trees. For him, trees are a powerful tool for sustainable development, for shared value creation within companies and for strengthening and empowering local communities. He is an expert of Latin America, where he spent more than two years, and can cover most of the geographical regions where PUR Projet works.
Main areas of expertise:
– Reforestation project management,
– Sustainable development
Camille joined PUR Projet in 2016 after 2 years in the tea and cosmetic industries. She graduated from HEC and developed a strong interest in environmental and social issues through volunteering experiences in NGOs with the WWF and Action Aid. She also conducted a social impact assessment study for an entrepreneurial project aiming at improving sanitary conditions in Cambodia.
Before she joined PUR Projet, Camille worked at L’Occitane where she learnt about eco-design, green chemistry and sustainable sourcing issues that have been increasingly important challenges for cosmetics companies. She proved her entrepreneurial spirit working for small brands of the L’Occitane group (L’Occitane au Brésil, Le Couvent des Minimes) and developed strong Project Development, Marketing and Brand management skills.
Main expertise sectors:
– Design, management and monitoring of agroforestry projects with small producers
– Sectorial specialization:
– Cosmetics, textile and food industries
– Small, medium and large companies
Geographic Specialization: Europe, Asia
After working for different environmental and energy consultancy firms, Aurelien acquired strong knowledge in evaluating and reducing environmental impacts. He joined PUR Projet in order to assist and share his knowledge with companies that aim towards better practices and models that are more responsible and make more sense. He firmly believes that integrating sustainability key points inside the companies’ strategy, equals performance, differentiation and added value.
– Footprint’s evaluation and reduction (Life cycle analysis and carbon footprint)
– Water footprint
– Corporate sustainability and social responsibility
– Chemical industry
– Agricultural and food industries
Sabrina Gonçalves Krebsbach
As a program manager at PUR Projet, Sabrina contributes to the coordination of the insetting programs we develop, focusing primarily on food supply chains. Sabrina is from Curitiba, Brazil, and holds a Master degree in Management (from ESCP Europe) with focus on social innovation (HEC Paris’ Alternative Management Major) and environmental management (AgroParisTech’s Specialized Master Forest, Nature and Society).
Prior to joining PUR Projet in 2016, Sabrina worked on different aspects of sustainable food systems, from seeds (as a researcher on patents on native traits of seeds with the French Farmers’ Seeds Network, or as a field consultant on ecosystem impacts of argan oil production in Morocco) to the plate (as a project coordinator at the French Vegetarian Society, or as a consultant on food waste at the French Rungis International Market).
Main expertise sectors:
– Design, management and monitoring of agroforestry projects with smallholders,
– Food industry (coffee and cocoa in particular),
– Latin America (Brazil in particular),
– South-East Asia
Clément joined PUR Projet in 2016 as Program Manager to develop an offer adapted for small and medium businesses interested in mitigating their environmental footprint, to work on animal supply chains and to support the Communication & Marketing team.
His strong desire to better understand current social and environmental challenges and their potential solutions led him to graduate from EMLYON Business School and Sciences-Po Lyon, where he studied entrepreneurship, corporate finance, social innovation, inclusive business models and project management in development.
As a passionate Globetrotter, Clement has an experience in microfinance in India, worked as humanitarian volunteer in Togo and Bulgaria, and then joined the Livelihoods fund which develops agroforestry projects for carbon offsetting with strong positive impacts. He later did consulting in social intrapreneurship within big companies at Ashoka Mexico.
On his spare time, Clément is fond of travelling and music.
– Project management in sustainable development,
– Inclusive business,
– Social entrepreneurship
Completing a Master’s Degree at ESSEC Business School, Maï has developed a strong interest for social entrepreneurship and environmental issues and has been involved in several projects over the past few years.
Defining herself as a global citizen she loves travelling and has recently studied in Australia, Singapore and Tokyo. These rich experiences have enabled her to understand fast-moving environments better, both on a local and global scale. Her experience in marketing and consulting has enabled her to develop strong analytical and project management skills while convincing her of the need to tackle the current social and environmental challenges linked to our lifestyles and ways of doing business.
Happy to take up these challenges and motivated by PUR Projet’s vision, ambition and large-scale positive impact she joined the team in January 2017 and will support the Program managers.
After a strong sales and marketing experience in IT, Laurianne decided to change her career and participate in the solutions to tackle climate change and inequalities. Animated by a deep social and environmental awareness, she is taking a master’s degree in CSR and QSES risk management (Quality, Safety, Environment, Health), has participated in several voluntary missions in southern countries and previously committed herself in a NGO for ocean’s protection against plastic waste. Seduced by PUR Projet’s ambition to change the world thanks to the inclusive and proven method of Insetting, Laurianne joined the growing Marketing and Communication team in January 2017.
– Project management,
– Strategic & Operational Marketing,
– Digital communication
Multimedia Content Creator
Ines Aramburo works as a Content Manager at PUR Projet since 2013, she is in charge of developing communication tools to present the projects and its updates to PUR Projet’s partners and the general audience. Passionate about photography and multimedia art, she makes short films, photo exhibitions and is in charge of PUR Projet’s media library. She graduated in a Corporate Communication Masters at Sorbonne University – Paris III and has worked for NGO’s such as Pronatura Noroeste in Mexico and Surfrider Foundation.
– Audio-visual production
– Corporate communications
– Web marketing
Arthur joined PUR Projet in 2015, as a research engineer for the PUR Lab. He leverages his engineering background, as well as his training in environmental economics, to work on the impact assessment of PUR Projet’s actions.
Arthur conducts research and field studies in partnership with larger universities to quantify the environmental, social and corporate services rendered by agroforestry. He is driven by his will to bring to light the outstanding benefits generated by a sustainable investment from companies within their own supply chain.
– Quantification of economic and ecosystem services
– Implementation of research works
– Follow-up and monitoring of impact studies
– Modelling and analysing data
Project Coordinator Latin America
Barbara joined PUR Projet in 2015 to manage Latin America projects and partnership with local partners and companies.
Her previous experience in Colombia for studying and working in coffee sector (certification and sustainability programs) generate her interest to develop mechanisms to permit fair and sustainable process of agricultural production. Working with PUR Projet is very a concrete way to connect small farmers to companies and help them to fight together challenges as climate change and complexity of international economic markets. Sharing with farmers and local cooperatives on the fields boosts her and it is a continuous process of learning to develop ideas and new opportunities.
Barbara holds a Master degree in Risk Management in Southern Countries from Sciences Po Bordeaux, and a double major in International Relations from the University Rosario of Bogota.
– Project design and management
– Project certification
– Political, social and environmental risk analysis
– Training and educative contains for communities and farmers.
– Coffee, cacao and tropical agricultural products
– Social and environmental responsibility for private companies
Grey Yohana Lozano Valverde
Grey joined Pur Projet in 2016. She is biologist and took her MSc in Environmental Socioeconomics at The Tropical Agricultural Research and Higher Education Center – CATIE in Costa Rica. She has extensive experience in coordinating projects in Latin America, on issues related to Combat Desertification and drought, land use plans (which includes working with organizations, communities and grassroots organizations, fishermen, craftsmen, farmers), biodiversity, rural development and marketing chain analysis in silvopastoral systems. She has worked with organizations such as Conservation International – CI, Environmental Authority CVS, Universidad Nacional – UNAL, Tropical Agricultural Research and Higher Education Center – CATIE, International Foundation Vanessa Sequeira – FIVS, Consultoría Colombiana – CONCOL, ONF Andina Branch of ONF International.
She considers as a very important issue the recognition of capital or resources that all communities or producers have (within the community capitals framework), which can be decisive in the success of the actions undertaken in any intervention process towards to sustainable development.
– Adaptation to climate change
– Analysis of marketing chains for agricultural and forestry products
- Environmental and productive land use planning
– Application of landscape management tools for conservation
Project Coordinator East Africa
Iyasu worked in TechnoServe Inc, in Ethiopia for 2 years as Business Advisor in coffee agronomy department. Starting from January 2015, Iyasu joined PUR Projet as a projects coordinator in Africa. His main focus in to support small-scale African farmers to diversify their incomes and improve farm productivity through tree planting and trainings.
– Improve agriculture productivity and production
– Projects monitoring and supervision
– Tree products
– Coffee and vanilla
Project Manager Thailand
Fon Supitcha Tiyapipat
With a Bachelor’s Degree in management from Ritsumeikan APU in Japan and a Master’s Degree in Finance from Chulalongkorn University in Thailand, Fon spent 8 years working in capital market and trading companies in Bangkok. In 2014 she moved back to her hometown Chiang Mai. Her innate curiosity and love of travel led to her rediscovery of hill tribes during which she also witnessed Thailand’s deforestation problems. As such, she co-founded a local green squad, called Meuyen Meungyen, composed of a voluntary team that donates their time to tree planting initiatives around the city. In November 2015, Fon joined PUR Projet as Thailand country manager to further strengthen her commitment to reforestation projects.
Supply Chain Analyst and SSCA Audits Expert
Xavier Collet is an environmental consultant with more than 10 years experience in environmental, health and safety, and social auditing; environmental and social baseline and impact assessments; and contaminated site management. He has managed or contributed to a diverse range of industrial, mining and oil and gas projects in Europe, Asia and Africa.
– Integrated environmental, health, safety and social audits of Asian suppliers (manufacturing and agricultural products)
– Environmental and social impact assessments
– Due diligence, environmental compliance
– Contamination assessments and remediation management projects
Administrative and financial officer
After working in various consulting firms’ directions and organizations of all sizes, Marie joined the PUR Projet’s team in summer 2012. She’s in charge with common financial and administrative services and general office management. Concerned about the environment, passionate for terroirs and diversity of local productions, she is delighted to contribute to changing the contemporary business model to some future that makes sense and gives a real meaning to the human resource.
– Administrative and financial services
– Sales administration
– Human resources
Finance & Administration Coordinator
Issue d’une formation en école de commerce et management, Lisa a rejoint l’équipe Pur Projet en 2016 et s‘implique au sein du pôle administratif et financier. Elle souhaite s’investir dans un modèle qui promeut une collaboration et restaure un équilibre entre les entreprises modernes et les producteurs de régions soumises aux enjeux socio-écologiques actuels. Elle est motivée par l’idée qu’il est aujourd’hui possible de construire une société plus juste, positive et globale.
Elle est principalement responsable de la gestion du système d’information ainsi que de l’administration des ventes de Pur Projet. Elle a pour objectif de développer des outils pratiques et intuitifs pour l’équipe afin de diffuser une information utile et pertinente au développement de Pur Projet.
Domaines de compétences :
– Gestion de projets IT
– Comptabilité & Contrôle budgétaire
– Administration des ventes
Co-founder and former GM of Alter Eco, leading fair trade brand in France.
Founder of Treez, trendy bracelets that plant trees.
Alexis is passionate about helping organizations re-think their businesses and integrate change in order to adapt to and take advantage of their changing ecosystem. He has a strong marketing and commercial background and is particularly keen on creating and promoting smart offers and services that help change the world!
– Strategy and sustainable development
– Assessment and reduction of impacts (climate, biodiversity, water…)
– Innovation, creation and promotion of green products and services, eco-design, circular economy
– Services and industry
– Fashion and deco, furniture, accessories
Program Development France
Patricia was a co-founder of Alter Eco from the creation of the company between 1998 and 2002.Throughout her time at Alter Eco she worked alongside many companies to develop different skills and training for Human Resources and Sales Management. This experience has given her a detailed understanding of the organization and structure of the different branches of both public and private sector companies.
As a co-founder of the PUR Projet she is motivated by the idea that a commitment to both environmental values and dynamic growth go hand in hand. She is eager to promote different offers and services which integrate these values into the heart of a company.
– Creation of policies which are beneficial to the company employees
Former lawyer, Claire was successively responsible for managing multiple development projects related to emergency, fair trade and cultural action in Philippines, Latin America and France. She joined PUR Projet in 2013 and manages projects related to urban agriculture as well as the community-based project developed with the Ashaninka in the Brazilian Amazon.
– Project development
– Urban agriculture
– Community-based projects
Regional focus: Brazil, France