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PUR LAB Presentation

PURPOSE: Measure & Monetize ecosystemic services

The PUR Lab is a collaboration between PUR PROJET, local partners, universities, research institutes, and companies investing in their supply chain to identify, measure, and value all the services (environmental, social, corporate) provided by community agroforestry projects in supply chains.

PUR Lab is the research and expertise branch of PUR Projet. It is responsible for developing high level protocols and impact assessments methodologies. Together with several universities and experts, PUR Lab is able to respond to today’s challenges with scientifically sound solutions. Profoundly engaged with the world’s future, PUR Lab proposes multi-level and interdisciplinary approaches using modern techniques for a better tomorrow.

“[…] Not everything that counts can be counted, and not everything that can be counted counts.”

W.Bruce Cameron

                                                 Video presentation > 

PRINCIPLES

SCIENTIFIC

HOLISTIC

TRANSPARENT

Stakeholders

 

UNIVERSITIES AND RESEARCH INSTITUTES

    • Engage students and researchers for field studies on PUR's project sites
    • Bring scientific background and support (validity of protocols, data interpretation)
    • Bring support for scientific publications
    • Host research in specialized research labs

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COMPANIES INVESTING IN SUPPLY CHAIN SUSTAINABILITY

  • Assist in implementing measurement protocols within their supply chain
  • Share their expertise on quality, supply and market
  • Participate in thesis and research work

 

PUR PROJET AND LOCAL FARMERS GROUPS

  • Develop agroforestry projects
  • Implement measurement protocols

 

PUR PROJET

  • Define global approach and framework methodology
  • Facilitate researchers' field work and logistics
  • Compile and analyse all research data and results
  • Provide linkage between academic and corporate stakeholders

POSSIBLE USES OF THE VALUATION METHODOLOGY

1. Define and quantify the real value and ROI of a project / an investment

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2. Identify main services provided to prioritize action and communication

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4. Develop adequate and prioritized protocols to monitor the impacts of investments

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3. Compare the performances of different projects / investments on any prioritized services

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Literature and desk work

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    • PUR Lab has developed an extensive library of research regarding environmental projects impact assessment on ecosystems, local communities, supply chains and involved companies. The scientific publications are analyzed and classified according to specified criteria: climate, geographic zone, raw materials, plantation models, evaluation methods, etc. This comprehensive analysis contributes to the “monetizer”: a tool that assesses the potential for value creation of various projects through physical and monetary indicators.

FIELD ACTIVITIES

PUR Lab defines the global approach and framework methodology, facilitates researchers’ field work and logistics, compiles and analyses all research data and results and provides linkage between academics and corporates. Field studies are conducted in order to measure concisely the key impacts in the projects. These studies also contribute to our scientific database and refining the calculation that measures the value creation potential of our actions (monetizer).

Pluviometer training, part of Nespresso impact study on soil erosion, Vista Hermosa, Unión Cantinil, Guatemala

Pluviometer training, part of Nespresso impact study on soil erosion, Vista Hermosa, Unión Cantinil, Guatemala.

Analysing soil physical and chemical properties with our partner Anacafé, Huehuetenango, Guatemala

Analysing soil physical and chemical properties with our partner Anacafé, Huehuetenango, Guatemala.

In the San Martin region of Peru, several experimental experimental structures were installed on different parcels in order to measure the impact of trees on soil erosion. See the detailed study here.

In the San Martin region of Peru, devices are installed in several experimental parcels in order to measure the ground use impact on water erosion.

Filtration of soil samples before weighing.

Meeting with researchers from Peru’s National University to enhance the protocol measuring the effects of shadow on cocoa yields.

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Soil samples collection and physical and chemical analysis in Guatemala.

Installation of an automated rain gauge around a coffee parcel in Guatemala

Installation of an automated rain gauge around a coffee parcel in Guatemala.

More details on PUR Lab >
View all PUR Lab's field studies >