what is insetting


Insetting Accor


Insetting represents a vision shared by a growing number of organizations regarding how companies can balance their relationship with the environment upon which we all depend.
By engaging in integrated socio-economic and environmental projects, within their supply chains, these organizations are moving to secure the development of a more sustainable future.
It consists of internally offsetting the negative social and environmental impacts associated with their business (climate, water, biodiversity, soils, social...).
Insetting can be a powerful tool that can create shared value along the entire value chain of a company.

At the heart of an Insetting program, lies the integration of socio-environmental considerations within the strategy of a business:

- Secure supply chains & sourcing
- Control of environmental footprint
- Preserve resources and core business
- Reinforce group values and employee empowerment
- Add value to the product
- Engage consumers and partners


Insetting is a breakthrough innovation which will contribute to move Corporate Sustainability out of the niche market to become a standard.




The ultimate goal is to create a net positive impact through evaluating, reducing and progressively compensating all of these impacts. All projects are developed within the sphere of influence of the Organization, hence allowing for the incorporation of its own vision, values, management system, program and projects in place.